The North Face

Working with The North Face marketing team to develop a $1M experiential campaign.
The North Face

Reaching New Audiences

The North Face hired the agency I worked for to outsource their experiential marketing. TNF Basecamp was an outdoor camping experience in an attempt to reach a younger, newer audience.


Collaborating With Their In-House Team

I worked with the in-house TNF marketing team to develop the overall creative direction for the campaign collateral. Each of the 7 locations required their own specific print and digital assets.


Cross-Platform Collateral

The campaign collateral included social posts, postcards, posters, vehicle wrap, e-blasts, and photography selection.


Let's talk

Get in Touch
Get in Touch